RORY SUTHERLAND is Vice-Chairman of Ogilvy London. He writes the Spectator’s "Wiki Man" column, and he serves on the advisory board of The Evolution Institute.
In 2012 Sutherland was awarded a prestigious 25th anniversary IDM Honorary Fellowship at the Institute’s flagship event, the IDM Annual Lecture. Rory received the IDM’s only 2012 Honorary Fellowship award for his outstanding contribution to the direct and digital marketing profession.
He is the author of Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life.